Our people need to know more than how to do it well…

…knowing why the client wants it done is just as important

Understanding your business is our starting point… Prepare to break new ground with our plans for you. The words which best sum up our SWF & Co team? They are direct, energetic, and focused. These are the strengths of our relationship.

It isn’t how good an idea is…

…It’s how good it becomes

Innovation means rejecting the predictable. In Public Relations, the less obvious approach is often the more effective, particularly if your idea needs to stand the test of time.

We want more than praise…

…We want to deserve it

We want you to get the most out of Public Relations. We do that by setting measurable objectives right at the beginning, and providing evidence that we have achieved them. Therefore, incisive understanding comes first. Tangible results follow. Don’t thank us for a great campaign – at least not until the results are in and evaluated.

It isn’t just public relations…

…for us it’s the management of reputation

Strategic thinking comes naturally to us. With planning skills at the heart of our business, we can achieve a committed response from all of your stakeholder audiences. That is the real value of public relations.